Honoring Our Veterans

Today you will notice American flags up throughout the Island, tagged with a yellow ribbon, honoring our nation’s Veterans. Thank you to the Kiawah-Seabrook Exchange Club for their efforts! From all of us here at Seabrook Island Real Estate – to our Veterans, we cannot thank you enough for you service, sacrifice and dedication to our country. From the bottom of our hearts, THANK YOU. Today, we honor you and we salute you.

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Two Homes, Two Million Dollar Views

Expansive tidal marsh views make for spectacular living. Whether you are looking for a villa or home, we got you covered. Take a peek into 2113 Landfall Way and 2465 Cat Tail Pond – two Seabrook Island homes with stunning marsh views and one-of-a-kind features!

2113 Landfall Way (Bay Pointe Villa)

Expansive Views of Horseshoe, Bohicket Creek, Top-to-Bottom Renovation

Listed at $415,000, this recently renovated 2 bedroom, 2 bath villa is found off of Landfall Way, just outside of the Seabrook Island gate. The view is expansive – Horseshoe Creek, Bohicket Creek and the iconic shrimp boats at Rockville.

mls-1_living-view_dsc_0775_f2c1-rf1Renovations include:

– Wood tile flooring + granite countertops, glass subway tile backsplash and stainless steel appliances (including an induction range) in kitchen

– Bathrooms: gorgeous marble and glass tile showers, glass tile floors, marble countertops, high-end plumbing fixtures, new toilets and towel warmers

– Additional features: new washer and dryer, electric linear fireplace in living room, new crown molding, new HVAC, new water heater and 3pm film protective film on all windows. This villa is one-of-a-kind! View additional photos of 2113 Landfall Way.

2465 Cat Tail Pond

2465-cat-tail_eblast-3With an open floor plan and spectacular marsh views, 2465 Cat Tail Pond is an entertainer’s dream! At $599,000, Cat Tail showcases million dollar views at half the price. 4 bedrooms, 3.5 baths – this open floor plan home features hardwood floors, an eat-in kitchen directly off the living room and vaulted ceilings. Enjoy the marsh views for a large screened porch and oversized deck. This house would make the perfect beach house or permanent home! 2465 Cat Tail Details.

Salt Marsh Model Home Open House on Saturday!

Please join agents Bill Britton and Sharon Peck at the Salt Marsh Townhomes, Seabrook’s newest townhome community located off of Landfall Way just before the gate. Tour the new model home, ask questions about the new floor plan (with the master bedroom on the main level,) and discover all that Salt Marsh has to offer! www.saltmarshatseabrook.com

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Seabrook Island Home Abounding with Southern Charm

Discover 2405 The Bent Twig: A Charming Seabrook Island Home with Lagoon Views

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A circular drive leads to the stately residence of 2405 The Bent Twig. A exquisite two-story foyer, with a sweeping staircase and soaring ceilings, greets you upon entering. Both the great room and kitchen have walls of windows for panoramic views of the lagoon and golf course. No expense was spared – with extensive moldings, finely-crafted finishes and gleaming hardwood floors, this home on The Bent Twig is a can’t-miss.

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The kitchen has French doors leading to an expansive screened porch and outdoor patio. Resplendent master bedroom suite is a spacious haven with his/her walk-in closets and bath with a Jacuzzi tub and bidet. Another bedroom, with its own full bath and a powder room, complete the first floor. The second floor offers 3 additional bedrooms, each with their own baths. A walk-in attic and oversized garage allows for plenty of storage area. The home is close to the ocean, the Club House and restaurants. Year-round beauty awaits!

For more information, visit the 2405 The Bent Twig property page!

New Marketing Projects: “How I spent my Summer Vacation” Part I

Since it’s “back to school” time, I decided to treat this issue as my initial essay project of the new school year – “how I spent my summer vacation.”

First, much of the time was spent implementing new marketing ideas for spreading the word about real estate opportunities on Seabrook. You’ll notice new kiosk stands housing real estate guides at both the Beach Club and the Island House. The good news is that these have been flying off the shelves into the hands of potential prospects.

I also spent Wednesday mornings over the summer hosting breakfast “meet and greet” sessions in the Island House for Seabrook guests looking to buy property. The attendees ran the gamut of our normal prospect pipeline – from first-time visitors to a couple from the Southwest who have been visiting Seabrook for 6 years. All the meetings were extremely positive and usually the longtime visitors were gushing to the new guys about what a great place Seabrook is!

Stay tuned later this month for “how I spent my summer vacation” – part II! Welcome back to those who have been traveling, and here’s to a great end of the year real estate market!

Joe Salvo
Broker-In-Charge
843.768.7796 • jsalvo@seabrookislandclub.com

Construction Update – Atrium Villas

Wow! Congratulations to the Atrium Villas for taking on the total redesign of their strategically located villa community. From everything I hear they are doing it right! Those in charge say they are creating an exterior look that is timeless in appearance and a structure that is all but maintenance-free and designed to last for decades to come.

DCIM100MEDIAWhen completed, the water-tight building envelope will be covered with an all new stucco exterior and brand new decks and walkways. In an effort to tie in the design with the nearby Island House, the new and improved Atrium will have railings similar to those used on the Club facility.

The renovation is bringing new life to the Atrium community and, given the highly prized Ocean and Golf view location, along with the quickly improving real estate market; it should add tremendous value going forward. I’m sure we all can’t wait to see the final product.

“The Franklin Club”

Last week I was privileged to attend a conference as a member of a newly formed organization called “The Franklin Club” (named after Ben Franklin). The group was formed by PGA Magazine, who annually holds a similar “Leadership Summit” meeting of golf professionals from the top private golf courses in the country. This meeting was PGA Magazine’s effort to extend the concept to “influential golf real estate leaders.” The meeting was held at Reynolds Plantation, near Atlanta, and most of the 40 or so members attended from as far away as California, Colorado and Wyoming to the nearby Kiawah, The Cliffs and Bald Head

The meeting provided a great year-end opportunity to not only share marketing plans and ideas with some of the most successful communities in the country, but to take the pulse of the health of the resort, second home and retirement community markets going into the new year.

Here’s some top line conclusions:
– There is tremendous strength in the “super rich” market, especially in the Western states and in the big cities of New York, Miami, San Francisco and Southern California. New very high-end communities are being developed concentrating on families with golf as only a part of an overall “wellness and fitness” theme.

– Money is being poured into communities that went into foreclosure and receivership during the past 6 years. Reynolds and The Cliffs are prime examples as new “developer” owners have purchased and the communities are being reintroduced into marketplace. Reynolds for instance, was bought by Metropolitan Life (the Snoopy blimp guys) with very deep pockets.

– There is an overall sense of optimism that our segment of the market, while having lagged behind much of the traditional market, is slowly catching up. This tracks with Seabrook’s consistent progress over the past 6 years. There is concern that the continued weakness in the first time homebuyer market all over the country is still slowing progress.

– It is abundantly clear that the marketing shift to electronic and interactive techniques has fully taken over and having experts in this field driving your strategies is critical. The trick is to use these new tools to drive the “experience” of your community while creating long-term relationships with the best leads out of the thousands in your database.

I came away with a fresh look at the strengths and weaknesses of Seabrook Island in today’s marketplace. Overall, it’s clear that we are in an amazingly strong position. We don’t need or want a developer or investor to pump in money. “Island One” has created a strong underlying financial structure for Seabrook and it’s governing organizations; Charleston keeps a continued flow of visitors coming our way; Thousands of prospects, guests, families and friends stay on Seabrook Island each year; and Kiawah Island provides us with a supply of resort owners who are looking for a more community minded option for permanent living. A strong national economy driving improved confidence would be the final piece to the puzzle.

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Preparing for Sale

I’m sure you have noticed the large number of new homes being built on Seabrook over the past two years. That trend is continuing and it shows a high level of confidence in Seabrook’s future and in the general economic picture. For the first time in years we are even seeing a sprinkling of “spec” homes being built on Seabrook Island.

We have also tested the market by placing builder’s plans on certain unsold homesites and offering a package to prospective buyers. We have seen some success with this strategy.

While this is all good news, it also clearly places an even higher focus on the importance of “condition” as a selling point for older homes. A very high percentage of homes and villas currently for sale on Seabrook were built in the 1980’s and 1990’s. Many of these are on highly desirable homesites with magnificent views, since they were the earliest home sites chosen as Seabrook was developed. Many need varying amounts of upgrade to compete with newer properties.

As a full service company, Seabrook Island Real Estate is gearing up to help owners of these properties prepare for sale in hopes of reducing the length of time a home is on the market while increasing the final sales price. Having a comprehensive plan to prepare and update your property, in advance of offering it for sale, is crucial to lowering your stress level. It also gives you the best chance of selling it for the most money, in the least amount of time, and helps you to better compete with newer homes on the market.

If you are thinking of listing you property in the near (or even distant future), and are interested in learning more about the building a plan and team for preparing you property, feel free to call me or your favorite Seabrook Island Real Estate Sales Executive. We are also in the process of planning a Property Preparation Expo at the Club. The Expo will be an open forum showcasing a wide variety of experts in this field to help Seabrook property owners plan for the future.

Thanks as always for your continued support and business,
Joe Salvo

Announcing our #MakeItUniquelyYours Photo Contest!

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Proud to announce our #MakeItUniquelyYours photo contest!

This is your chance to show us how you make Seabrook Island Uniquely YOURS!

Enter on our Facebook pages, or visit our website www.discoverseabrook.com/news-and-media.php and add your pictures! You can also enter on Instagram or Twitter by simply hashtagging #MakeItUniquelyYours

Deadline to enter is October 15th. Winners will receive a Seabrook Island Gift Bag filled with goodies! Make sure to hashtag #MakeItUniquelyYours and VOTE for your favorite pictures!

End of Summer Update

Except for a weird two week period in early July, the Seabrook Island Real Estate market continued to be quite active over the summer. Right now there are 101 properties either closed or waiting to close in 2014, with almost four full selling months remaining in the year.

The most improved portion of the market is single family homes. In 2013, a total of 46 single family homes were sold, while in 2014 that number is already 44 and is on a track to be about 60 by year end. Villas are on track with 2013’s numbers, when 61 were sold. So far there are 46 villas either closed or waiting to close, again with four sales months remaining. Continuing on this track would mean an increase in residential sales of about 10% by year end. At the writing of this article, there were 91 single family homes on the market and 96 villas. This translates to about a year and a half supply, well down from the highs.

Sales of homesites are lower than last year with 13 sites closed or waiting to close. There were 30 closed homesite sales in 2013 and now 105 homesites on the market.

In the meantime, our marketing efforts and those of our Sales Executives continue to bear fruit, and your real estate company has generated the highest market share of sold properties in the history of the company. Real Estate produced a healthy profit for the first half of the year and helped to generate a significant increase in Club membership. We expect that to continue in the 2nd half based on the number of sales already waiting to close at this time.

A detailed comparison of the first half of the year shows that the Seabrook Island Real Estate market was in line with or better than our main competitor communities in the Charleston area and significantly better than competitors South of us in the Hilton Head/Bluffton markets. Inventory backlogs are also in line or better than in those markets.

As an added service to our current and future clients, Seabrook Island Real Estate is looking into programs to help owners of older properties, those built in the 1980s and 90s, to find ways to efficiently upgrade features of their homes in order to generate a higher return when they are ready to sell and to get their homes sold quicker. You will hear more about this in the near future!

Hope y’all had a great summer and as always, please feel free to call me to talk about the Seabrook Real Estate market.